How Do We Measure Our Successes? by Lloyd Thomas

Everyone dreams of achieving success at something. Unfortunately, in today’s culture “success” is usually defined by how much money you have. Businesses are “successful” if they are monetarily “profitable.” Personal “success” is ranked by how materially “wealthy” you happen to be. Nevertheless, you can still feel, and be successful, whenever you achieve a state with which you are content or happy. Thirty years ago, the “psychology of achievement” was extensively researched. We learned the steps to take to successfully attain your desired results. Here are the most crucial elements to attaining success in any endeavor. Consider the following when evaluating what worked-the stick, the carrot or some interactive, complex mix of both along with other factors.

Step One: Clearly imagine the outcome you desire.

Step Two: Commit to memory your written description.

Step Three: Create a plan of action.

Step Four: Replace any beliefs you may have which limit you, defeat you or sabotage you.

Step Five: Create high-quality relationships.

Step Six: Take complete responsibility for your own health and well-being.

Step Seven: Develop a “financial plan” that will create a reserve, so you do not become preoccupied with money, and react out of fear of not having enough or making enough.

Step Eight: Take the “leap of faith” to risk new actions.

Step Nine: Persist. Never give up. Never quit. Learn from your mistakes and “failures.”

You can be successful regardless of how much money you acquire. Ralph Waldo Emerson once wrote of success:

“To laugh often and much; to win the respect of intelligent people and affection of children; to earn the appreciation of honest critics and endure the betrayal of false friends; to appreciate beauty, to find the best in others; to leave the world a bit better, whether by a healthy child, a garden patch or a redeemed social condition; to know even one life has breathed easier because you have lived. This is to have succeeded.”


Lloyd Thomas, Ph.D. is a longstanding member of the Fort Collins Rotary Club, a licensed psychologist and a life coach. We asked him if we could use this piece on paradigms that he had written for his regular newsletter. Contact him if you would like to receive his newsletters. He can be reached through email: 



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